In the world of eCommerce, it is vital to keep ahead of the competition. In 2018, alone, 1.7 billion buyers spent $2.8 trillion on retail goods online. Industry experts project that online consumption will reach 2.1 billion by 2021, with worldwide eCommerce sales reaching $4.8 trillion. There’s a lot of potential profit to be made. […]
Category Archives: Monetization
17
Nov
Nov
How to detect and prevent spam clicks and click fraud? If you’re a publisher, you’ve probably noticed the small yellow boxes in your ad reports that signify spam or abusive clicks. But what are they exactly, and what can you do? More than two out of every ten desktop clicks are spam clicks. Spam clicks […]
20
Oct
Oct
The top revenue priorities for publishers in Q4 2022 is displaying advertising Fourth-Quarter Revenue Priorities for Publishers The publishing industry is gearing up for the new year now that Q4 has arrived. With so many shifts, how do publishers decide what to focus on during the final quarter of 2022? Digiday found that direct-sold advertisements […]
03
Aug
Aug
Backfilling: how to sell your remnant ad impressions? Every impression is valuable to publishers and advertisers, regardless of how quickly programmatic technologies and strategies evolve. It is standard practice for publishers to seek the highest possible price per ad impression when selling their Inventory. However, there is unsold Inventory in the advertising market for various […]
22
Jun
Jun
8 fast approval Ad networks for small publishers Ad networks can be difficult to accept, whether you are a small publisher or a new blogger. But don’t worry, we’ve got your back! Here are eight ad networks ideal for smaller publications and beginning bloggers. Furthermore, they all have speedy approval timeframes, allowing you to start […]
02
Mar
Mar
HOW TO MONETIZE YOUR CONTENT The process of creating content takes time. Your team works hard to develop the material, whether it’s mass-producing it or creating well-researched quality pieces. As a result, you may require more than just marketing ROI. Each piece of content that is monetized produces cash directly. This generates cash for content […]